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Thursday, December 7, 2017

December Books

Desember sudah memasuki minggu ketiga dan aku masih terperangkap dihalaman seratus empat puluh sembilan buku Norwegian Wood milik Haruki Murakami. Sebenarnya selain Norwegian Wood, aku menargetkan tiga buah buku lainnya untuk diselesaikan dibulan ini. Bagai pungguk merindukan rembulan. Kali ini aku harus realistis tak mungkin target itu tercapai. Desember kini menyisakan tiga belas hari lagi dan segera berlalu menjadi kenangan.

Ketiga buku tersebut yakni Ayat-ayat Cinta jilid II, Tentang Kamu, dan Madilog. Kamu tahu apa yang membuatku kali ini menyerah dengan target yang kubuat sendiri diakhir November lalu? keempat buku itu tebalnya minta ampun. Boleh lah kalau sekarang aku mengubah targetku menjadi dua buku. Norwegian Wood dan Ayat-ayat Cinta jilid II.

.....

Kayaknya lebih baik pakai kata ganti gue aja daripada aku, biar ndak kaku gitu kayak balesan dm gue ke Yuang (Who is Yuang, i will let you know if i have enough story with her) :)

Oh iya, dijudul blog sebelumnya, gue berencana untuk membuat sinopsis pada setiap buku yang telah gue baca. Oke, untuk buku pertama yang gue akan ulas adalah Sang Pemimpi, buku kedua dari tetralogi Laskar Pelangi milik penulis Andrea Hirata. Hari Ahad ini gue baca buku Sang Pemimpi untuk kedua kalinya. Seru, haru, serta pilu adalah kata-kata yang kupakai untuk menggambarkan buku itu.
...........

Eng ing eng,

source: sujianto7.blogspot.co.id
Ternyata ada perbedaan antara sinopsis dengan resensi. Sinopis adalah ringkasan cerita dari sebuah novel sedangkan resensi berisi identitas dari buku tersebut dan bersifat lebih subjektif karena merupakan penilaian pembaca kepada buku yang dibacanya. So, yang ingin gue tekankan di sini adalah selain belajar membuat sinopsis, gue juga akan mencoba meresensi dari setiap buku yang telah gue baca. Hitung-hitung belajar kritis!

Wednesday, December 6, 2017

How To Improve Click Through Rate

DKDE || blogpemula2019.blogspot.com || okysetyakelana.blogspot.com
Today I'm going to talk to you about how to improve your click-through rate inside of Google this is a really important topic if you can take your click-through rate from 10 percent to 20 percent then you're going to be getting a lot more traffic on those individual impressions that come in,


What is a click-through rate


A click-through rate is how many times somebody clicks on something as after seeing it a certain amount of time.



if you have 100 impressions and you have a 2% click-through rate, that means out of the 100 people 2% of people clicked on it and that resulted in two visitors to your website.

The most important thing is what happens next you know does that person eventually turn into a conversion so it's important that you have a high click-through rate and then you also have a high conversion rate because that's how you run your online business

when we're looking at improving click-through rates one of the main ways you can do this and the most important thing is to first get a baseline,

if you go inside of Google search console,  Google search console has a report that's going to show you the pages that you have inside of Google and what the click-through rate is for those pages and what the keywords are that those pages are ranking for and how many times those keywords have been clicked on.

the most important thing is to look at the pages, look at the click-through rate for those pages and the keywords associated with those pages determine a baseline and then try to determine which pages have a really good click-through rate and then which pages have a really bad click-through rate.

Those ones that ever really good click-through rate take a look at and try to think why do these pages have such a great click-through rate and for the ones that have a really bad one put those into another bucket because those are going to be the ones that you're gonna want to improve.

once you know the ones that you're going to want to improve a great thing to do is look at your AdWord's ads, try to find out the ads that you have that have actually the best click-through rates on them.

take a look at those and then also take a look at the pages inside a Google search console that have the highest click-through rates.

try to figure out the similarities between the two and then look at the specific content that you have that isn't performing as well and develop a series of titles in descriptions that are going to be able to be showing up in Google.

actually, the title in the description is the things that are pulled from the code of your website that shows up on Google and try to determine how are you going to write better titles 

write better descriptions so that you can put actually improve your click-through rate once you've done that and you've written the better titles and descriptions do a fetch as Googlebot

through Google search console that's gonna allow those to be get picked up that's gonna allow those to show up on Google and so you'll actually know that that content has been indexed and Google is able to actually test - you're actually able to see if the information about showing up in the Google search console click-through rate report is going to be valid for a test

once you have that in there keep in mind that Google search console is always has a little bit of a lag so it's gonna a couple take a couple days even once it gets indexed and starts showing up correctly to see whether or not the click-through rates have improved

you know that you have the right information in the index make sure you put an annotation inside of Google Analytics so that you can save that information and you're gonna want to keep an eye on it and look at your period over period report inside a Google search console.


once it's indexed you look at the click-through rates before and the click-through rates after it's best if you kind of run the report for a couple weeks you want to have at least a thousand or a couple thousand visitors worth of data on that to make sure that your results aren't skewed but if you see improvements on what you changed that's a really good indicator that you can take that and those changes that you made and roll them out to other titles and other descriptions on your website as well


another a couple important things to think about in regards to click-through rates is that many times titles and descriptions are written on websites on a template by template basis.

individual pages might have their own unique titles and descriptions but categories will have a template that's used on every single one of them so if that's the case making some changes to that template can have a dramatic impact on click-through rates for you throughout your entire section of that website

in many cases, this is done because you're using schema.org on the page and Google has determined that you have a high-quality website schema.org is just something that you put in the code of your website that gives Google a little bit more information about the page.

Monday, December 4, 2017

Mari Gemar Membaca (lagi)

Senang banget setelah sekian bulan malas membaca kini gue sudah mulai membiasakan diri untuk baca-baca lagi. Buku apapun itu gue baca. Lebay mode on, Haha.

Bulan November kemarin beberapa buku habis gue sikat. Yuhu! Komik Detective Conan pun gue sikat dengan cepat. Tiga komik Shinichi Kudo nomor 89, 90, dan 91 kalau ndak salah selesai dalam waktu kurang dari tiga hari. 

Khatam dari komik Conan gue lanjut membaca novel Sirkus Pohon milik penulis berbakat Indonesia, Andrea Hirata. (novel pinjaman dari Dora) :D

  
Khatam novel Sirkus Pohon, gue melanjutkan baca novel pinjaman kedua dari Dora, Critical Eleven karya Ika Natassa. Novel ini adalah buku pertama dari Ika yang gue baca dan gue tertarik untuk membaca judul buku Ika lainnya. Oh ya! ternyata Critical Eleven ada filmnya juga loh! Telat tau banget deh gue!

Novel pinjaman ketiga dari Dora adalah Tentang kamu yang ditulis oleh Tere Liye. Buku yang terbit tahun 2016 ini tebalnya lebih dari 500 halaman, karena hal ini lah gue memutuskan untuk melewati buku ini sementara waktu. haha.

Entah kena angin apa tiba-tiba gue tertarik untuk membaca novel Layar Terkembang milik Sutan Takdir Alisjahbana. Buku ini kalau tidak salah pertama kali terbit pada tahun 1936 dan sampai saat ini sudah lebih dari dua puluh kali cetak. Amazing!
                        
 
Sedikit cerita yang gue senangi dari Layar Terkembang ketika Yusuf menyatakan perasaan cintanya kepada Maria saat mereka berjalan-jalan ke air terjun Dago.

“Maria, Maria, tahukah engkau saya cinta kepadamu?”
            “Lama benar engkau menyuruh saya menanti katamu…” 

Buku Layar Terkembang gue beli berbarengan dengan buku Siti Nurbaya milik Marah Rusli dan buku Azab dan Sengsara karya Merari Siregar namun berbeda dengan Layar Terkembang kedua buku tersebut sudah gue baca beberapa hari setelah dibeli di toko buku Lippo Cikarang. Ada kabar bahwa toko buku itu sudah tutup sekarang. It's really sad for me.

Bulan November sudah berakhir dan hari ini sudah memasuki hari kelima Desember. Sebelum buku Tentang Kamu gue baca, gue lebih mendahulukan buku Norwegian Wood karya Haruki Murakami karena hari Jumat pekan ini  novel lebih dari 400 halaman tersebut akan dipinjam temen kantor. Deal! Karena gue juga akan dipinjamkan buku honey and milk miliknya. Nice!

Okay! Gue berharap semangat baca gue gak akan hilang lagi.

Be calm and keep reading!

Maybe in the next time i try to write synopsis or resume the books that i have red. Once again, thank you for visiting my blog. 

See you & love you guys!
Fijar Hajianto - 

Monday, November 13, 2017

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Sunday, November 12, 2017

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Saturday, November 11, 2017

What is Google?

DKDE || blogpemula2019.blogspot.com || okysetyakelana.blogspot.com
This is a search term we've found to be quite common. so I thought I'd give you some insight into who they are what they do and where they've come from.

What is Google?


Google is an American multinational corporation originally founded in 1996 by co-founders Larry Page and Sergey Brin.

What is Google?


Their initial aim was to organize the world's information in such a way as to make it both accessible and useful to everyone trying to use it.

there is also the sub-aim of not being evil this is reflected by the fact they had the words "Do not be evil" printed on their office wall.

it's also shown in the fairness and the way they lay out their search results with organic listings occupying the bulk of the page and colored backgrounds differentiating paid adverts from the organic listings.



Google originally was a search engine only they based everything else they've done all these other offerings of the success of their search algorithm which was so prevalent and successful it actually created a paradigm shift in the way that all other search engines measure the relevant authority of sites.

this has gone from original keyword density and keyword focused relevance on the page to a much more complex relationship between all the different websites linking to each other

one promoting another and so forth and this gave birth to the concepts of page rank which is a trademarked term by Google, but similar concepts existing in all other search algorithms nowadays and a very good measure of a website's authority.



So to give you a few stats on Google I mean that they're a massive company over a billion searches performed internationally every day and 24 petabytes of information generated by users on a daily basis as well which is about 24,000 terabytes a day

they have an estimated 1 million servers internationally in different data centers to process and store and manage this information.

they're the massive company so going from you know two people creating an algorithm in 1996 to in 2010 having revenues of the sort of 30 billion US dollars and total company assets of around 60 billion dollars.

but with fame and infamy come criticism and over the recent years, they have come under fire for a number of different areas of complaint such as a censorship copyrights and privacy being the most important to many of their users.




this is largely because of the lack of privacy provided by Gmail because of the behavior advertising there's integrated into their AdWords system and the way in which they advertise to people.

but they also come up against other corporate giants such as Microsoft and very recent times and Apple as well

I think the best measure of their success in terms of their sort of permeation of modern culture is really in the fact they've changed the meaning of the word Google.


they've changed it from its original mathematical definition of 100 over 1 or 1 with 100 zeros after it to in many cases of the verb as I'm sure what many people have heard the phrase "google it" as a way of referring to searching for something on the internet or finding something out.

I think this really shows their level of prevalence in our sort of modern society and culture

Saturday, November 4, 2017

What is Bounce Rate

Today I'm talking to you about bounce rate. what it is? why you need to know about it and what you can do to improve it.

this Article is going to be beneficial for anybody involved in the website, including web developers, SEO(Search Engine Optimization), PPC (Pay Per Click), Email marketing, copywriting, and conversion rate optimization.


What is bounce rate?

What is Bounce Rate


For example:

Take two users to your website, the first user comes along to your site, they didn't like it. they left straightaway

the second user visits a page of your site. they have a look at another page. that means they've stuck. they've not bounced from your site.

so here we have two users one bounced, once stuck. this means you've got a 50% bounce rate.

What is a normal bounce rate?

Well, actually over 50% it's probably a bit high. but anything under 50% is okay. under 40% you're doing well. but different pages have different bounce rates. so a blog page, people won't find it via social media.


they'll click a Twitter link, come to the page they won't be interested in any of your other blog page pages necessarily at that moment in time. they only want to read that post so they're likely to have a much higher bounce rate than another page of normal content.

now one example of this is a product page on an e-commerce site. if somebody does an organic search for it, clicks the result, they see a product well it might not be the right product they might want to compare to other products.

what they'll do is they'll click so you get a low bounce rate on product pages you need kind of an e-commerce site.

What else can you do with bounce rate statistics

it's good to compare it to the average time on site. it's this user here who bounces has spent five minutes on the site before leaving you're doing quite well.

if the user has come to your page and after only two seconds they've gone on to another page you know that actually even though you've got a low bounce rate with the average time on the page being very low it may not be the right page.


you could adjust your PPC campaign you can promote a different page organically. you could pick a different link for your email marketing campaign once you know what your bounce rate is and what the average time on site is on the page.

how can you improve your bounce rate 

There are several different things with a product page, it would be good to have a list of related products so that somebody can easily see what other products are available

and which other pages they should go to you can also use a breadcrumb that easily shows the category in which that product was so that somebody can just go up a level in the site and see all the options available.




when you've got a blog post if you want other people to read other pages of your site, it's a good idea to add related blog post links, categories, maybe a link to the writers Twitter profile those sort of things mean that actually, your user will interact a bit more with your site.

Complete Blogger SEO Tutorials

obviously, if they click a Twitter link that will take them off the site and your bounce rate would still be high but actually, they're going somewhere beneficial so sometimes it's good.

So hopefully that explains to you what bounce rate is if you need any more information I've written a blog post on it as well.